Services
Residential Pressure washing to include house washing, window cleaning, deck and patio cleaning, driveway cleaning, and fence washing.
The Challenge
Wanted more quality leads from their Google Ads campaign as well as increasing the organic visibility of their website on search engines like Google.
Location
Raleigh, North Carolina
The Challenge:
- No Website Leads
- Low-Quality Leads From Google Ads
- Close to Going Out of Business
The owners of First Class Clean, Jason Tudor and Chad Emerick were looking for a way to increase the amount of leads they were getting for their pressure washing business. They had already used several digital marketing agencies but the results were not stellar. They were paying these previous agencies handsomely only to get their website hacked, no organic visibility, and paying too much for low quality leads on their Google Ads campaign.
Being in business for 10 years and seeing steady decline instead of growth in their business, Jason and Chad were looking to sell their business even if it wasn’t worth much. They were on their last leg and decided to give Pressure Washing Marketing Pros a shot as a last resort.
The Solution:
- Build Out New Website
- Re-structure Google Ads Campaign
- Implement New SEO Strategy
The team at Pressure Washing Marketing Pros decided to re-build the website for First Class as it had been hacked in the past, was not visually appealing, and had many technical issues. We designed a beautiful conversion-friendly website that was mobile-friendly and SEO-optimized which enabled First Class Clean to immediately rank on the first page for all of their relevant keywords
When it came to their Google Ads campaign we decided to build a separate landing page to increase conversions, implement more ad groups for their targeting to increase relevancy, adjust their ad budget, add more negative keywords, and optimize their keyword list.
The Outcome
The first month (May 2019) that First Class Clean worked with Pressure Washing Marketing Pros, they had their biggest month in business and brought in 105 leads from the Google Ads strategies and campaign that we managed for them. They also saw immediate increases in their rankings and traffic after one month of SEO.
After working with Pressure Washing Marketing Pros for just 6 months (Oct 2019), First Class Clean saw their total yearly revenue increase by 162% from the previous year and had already eclipsed their 2018 total yearly revenue in September 2019.
Don't Just Take Our Word On It, Listen to Co-owner Jason Tudor
Jason, the co-owner of First Class Clean outlines his experience working with Pressure Washing Marketing Pros along with his story on how he began, his previous experiences with other digital marketing agencies, how he plans to grow his business in the future, and our next steps going forward for this business!
