Services
Residential and commercial pressure washing to include house washing, roof cleaning, pool deck cleaning, driveway cleaning, and paver selaing.
The Challenge
Wanted more quality leads from their Google Ads campaign as well as increasing the organic visibility of their website on search engines like Google.
Location
Sarasota, Florida
The Challenge:
- No Organic Presence
- Wasted $500 Dollars On Google Ads
- No Inbound Leads
Stanley Labady was looking for a way to increase the amount of leads they were getting for their pressure washing business. They had already used several digital marketing agencies but the results were not stellar.
Stan started his business in 2002 and bought out his competitor in 2007. In 2010 he sold his business to go help with the earthquake in Haiti. He then bought his business back in 2016 and has a very good referral base. He wanted a way to diversify his inbound leads as he couldn’t grow his business relying on referrals and word of mouth.
The Solution:
- Build Out New Website
- Re-structure Google Ads Campaign
- Implement New SEO Strategy
The team at Pressure Washing Marketing Pros decided to re-build the website for Pressure Perfect as it had very thin content and was not optimized with SEO in mind. We designed a beautiful conversion-friendly website that was mobile-friendly and SEO-optimized which enabled Pressure Perfect to immediately rank on the first page for all of their relevant keywords.
When it came to their Google Ads campaign we decided to build a separate landing page to increase conversions, implement more ad groups for their targeting to increase relevancy, adjust their ad budget, add more negative keywords, and optimize their keyword list.
The Outcome
The first month (February 2020) that Pressure Perfect worked with Pressure Washing Marketing Pros they were able to get 45 leads from Google Ads.
After working with Pressure Washing Marketing Pros for 8 months (Oct 2020), Pressure Perfect saw their website traffic increase by 525%.
Don't Just Take Our Word On It, Listen to Stanley Labady
Stanley Labady outlines his experience working with Pressure Washing Marketing Pros along with his story on how he began, his previous experiences with other digital marketing agencies, how he plans to grow his business in the future, and our next steps going forward for this business!